Interesting article about Powerset the company who was acquired by Microsoft  for $100M (rumor).

”
Microsoft also say that Powerset has solved two key search problems:
* The difference in phrasing and context between search queries and the context on websites. For example related words such as ‘tree’ and ’shrub’ or in context such as ‘what is’, ‘who is’ etc.
* Powerset, they claim, also offers more relevant and clearer search results. Users might find what they believe is a relevant result in a results listing on standard search, only to click through and find that the page is not relevant to their query.
”

Folks, soon is time for “Semantic SEO” or SSEO

Full article at techcrunchit.com

Popularity: 5% [?]

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This entry was posted on Wednesday, July 2nd, 2008 at 5:24 pm and is filed under IT-News. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.